Council Post: Evolving Consumer Expectations Are Driving Healthcare Innovation—For The Better
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The rise of health tech has spurred a new generation of leaders looking to tackle the legacy industry and bring better relationships and, ultimately, better patient outcomes to the forefront.
The healthcare industry is seeing unprecedented innovation and momentum post-Covid-19, spurring a new generation of leaders looking to tackle the legacy industry and bring better patient outcomes to the forefront. Telehealth 2.0 is emerging, enabling care models that were not possible in person and has the potential to truly change healthcare experiences and outcomes. The upstarts who are building are innovating without the restrictions of behemoths and shifting the power dynamics to create truly patient-first experiences. Consumer readiness for these services is pushing the market forward, and healthcare technology infrastructure companies are building to support the virtual-first healthcare innovators. This movement is expected to drive much-overdue innovation in healthcare.